"Social Media radically changed my business. (Kathleen Taylor)"

"Social Media became a part of who I am and what I’m about. (Ryan Coleman)"

"A social media profile is a window into who you are and what makes you tick. (Ryan Coleman)"

"You’re doing a great disservice to yourself by not having that kind of presence online. (Kathleen Taylor)"

"The Colonel is sorry he could not make the call himself — he actually enjoys being in the space and seeing what people are actually talking about and the Colonel, because he does have such a strong presence, is able to make a splash where he goes. Let’s just say the Colonel gets it." (Daniel Honigman)

"Social media can do a lot of things and I think some I suspected and some I found out more about as the project went on." (Bill Adee)

"If you are genuine and you keep that in mind with whatever you are doing, then I think the potential is there for social media to be powerful." (Daniel Honigman)

"Technology is technology is technology but people are ultimately the ones that make it work." (Bill Adee)

"That was the advantage of having Twitter, it helped the event create its own buzz. Every time someone signed up for the TWebinar, if they liked the idea, they would Tweet about it and then someone would say, ‘Well, what is a TWebinar?’ They would check it out and then they would sign up and so on and so forth." (Chris Brogan)

"By basically asking people to get on Twitter and to follow the speakers,to follow each other and to join in and follow the conversation happening on Twitter at the same time as the content, we’d hopefully get people to finally just go for it and get involved in social media." (David Alston)

"We ended up with about 1500 people signing up. So many that we actually had to create two TWebinars back to back." (David Alston)

"It is dramatically different when you feel the thing is really dynamic and you feel it is moving with you. It is definitely a different adrenaline experience to try to run everything live and deal with things as they come up, which was a lot more fun too." (Chris Brogan)

“The most important part of creating a LinkedIn profile is to intelligently flesh it out.“

“LinkedIn’s Summary and Specialties section allows you to use all the buzz words that are germane to your specific niche.“

“On LinkedIn, I get 15-20 profile visits a day from people I don’t know.“

“I’ve had dialogues with everyone that I’ve linked with before I’ve connected to them.“

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.